Early failure of printer nozzles

I am on my fourth nozzle and none of them has printed an entire kg roll of plastic. Obviously I have done something incorrectly. Any suggestions or hints out there? The first nozzle almost printed a 1 kg of Velleman yellow. The second nozzle printed about half a kg of Velleman Luminous. The third nozzle printed about half a kg of no-name grey filament.